Everybody (well, almost everybody) around is talking about Seth Godin’s new book The Dip. It amusing to see that different people from different industries share very similar comments about this book:

• Guy Kawasaki (venture capitalist): The Big Dip: Ten Questions with Seth Godin
• Chris Busse (IT specialist): REVIEW: The Dip by Seth Godin
• Hal Macomber @ Reforming Project Management (project manager): Seth Spreads the Idea of Mastery
• Bob Walsh (micro-ISV developer): Time for a hiatus

Have you ordered a copy of the book at Amazon? I did.